- Why Should You Start Building An Email List As Soon As Possible?
- Be Able To Communicate With Your Audience.
- You Gain A Better Understanding Of Your Target Market.
- Your Email Address Book Is Yours To Keep.
- Step 1: Get To Know Your Target Market.
- Step 2: Decide What You Want To Achieve With Your Life.
- Step 3: Determine Which Email Service Provider You Want To Use.
- Step 4: Create An Opt-in Freebie
- Step 5: Add Sign-up Forms To Your Blog.
- Step 6: Get People To Sign Up For Your Freebie By Driving Traffic To It.
- Step 7: Keep Track Of Your Progress And Analyze It.
- Let’ Move
You should start an email list as soon as possible if you want to increase your blog’s traffic and earn money from it.
You may be preoccupied with creating content and increasing blog traffic. When I started my first blog, I felt exactly the same way.
After all, you can’t make money from a blog if it doesn’t have enough content or traffic.
The truth, however, is that
It’s also critical to start an email list.
Building a list of loyal subscribers is the most effective way to maximize your monetization strategy.
That’s right: your email list can quickly become your most powerful tool for connecting with your audience. And that translates to more blog traffic, affiliate commissions, and product sales, my fellow blogger.
I’ll show you how to create an email list in seven simple steps in this article. I’ll show you how to use my favorite email tools and tips to get started with email marketing for free right now.
So come along if you want to boost your blogging strategy and get a step closer to achieving your monetization goals.
Why Should You Start Building An Email List As Soon As Possible?
If you’re new to blogging, you might be asking yourself, “How do I get started?”
But I’ve only been blogging for a month and have only published five articles. What are the benefits of starting an email list right now?
That’s a mindset I completely understand. Not long ago, I was in your situation.
But first, let me go over some of the reasons why you should start right now:
Be Able To Communicate With Your Audience.
Your audience is made up of individuals who are interested in what you have to say.
Someone is genuinely interested in what you have to say when they read your blog posts. They’d like the opportunity to learn more about you. The simplest way to accomplish this is to create an email list.
You can connect with your audience on a personal level by sending an email to your subscribers. It’s a direct line to your readers, allowing you to connect with them on a deeper level.
People are hesitant to give out their email addresses to strangers. Your subscribers are willing to let you into their inbox because they believe in you. Having an email list allows you to share more personal information with your subscribers.
Consider your subscribers to be members of the audience who are eagerly awaiting your message. Treat them as if they were a live audience, and don’t lose their interest. They’ll leave the room if you don’t.
In a nutshell, your email list is the most effective tool for building loyal fans and followers.
You Gain A Better Understanding Of Your Target Market.
Only by providing valuable content, products, and services to your audience can you make money blogging.
You won’t make a penny if you don’t know what your audience wants.
An email list can assist you in determining what issues your target audience is facing. Utilize all of the feedback you receive and turn it into content that addresses their most pressing issues.
You’ll also see which of the freebies they choose. Make use of this data to segment your subscribers according to their preferences. As a result, you’ll be able to send them emails that are even more relevant and interesting.
When you’re ready to launch your first product, listening to your subscribers is the simplest way to ensure that you’ll have a large number of customers waiting for you. Your subscribers make ideal customers!
However, despite the fact that an email list can help you monetize your blog more quickly, I believe it is so powerful because it is the most effective way to communicate with your readers. Engage your readers in a two-way conversation. .
Your Email Address Book Is Yours To Keep.
If you use social media to drive traffic to your blog, keep the following in mind:
Facebook, Instagram, and Twitter have the ability to terminate your account at any time. Every social network, in fact, could be sold and shut down for good at any time.
All of your followers, which you had worked so hard to acquire, would vanish. Your social media traffic would vanish, along with the money you earned from them.
You own everything when you create an email list for your blog. Whatever happens to social media , you can count on your email list to be there for you.
Monetizing your email list is the safest way to ensure a consistent income from your blog.
So it’s clear that building an email list is one of the most effective ways to increase your readership and earn money from your blog.
In retrospect, not having an email list from the beginning of my first blog in 2017 was a huge mistake. But, at the time, I had no idea how to start an email list or how to do it properly – or quickly.
In this guide, I’d like to assist you with precisely that.
You’ll need an email list to start growing your blog, connecting with your readers, and attracting the right buyers for the products you promote.
Step 1: Get To Know Your Target Market.
Knowing what your target audience needs from you is the first step in starting an email list. After all, aren’t people supposed to get something out of joining and being on your list?
With your email list, who are you trying to reach?
You should know who reads your blog if you’ve been blogging for a while. You’ll want to be specific about the types of questions they ask and the issues they face.
As an email marketer, your goal is to assist them in resolving their issues. To keep visitors coming back to your website, you should answer their questions.
You’ll also know where your target audience hangs out online if you understand them. You must drive traffic to your blog to generate subscribers once you’ve started your email list. You’ll have a much easier time getting your readers to subscribe if you know what platforms they use.
Step 2: Decide What You Want To Achieve With Your Life.
You must be aware of your purpose once you have determined who your target audience is and where to reach them online. Why do you want to start a blog email list?
You should respond to the following questions:
- Why are you interested in starting an email newsletter? What is the significance of this moment?
- Do you want to sell something (now or in the future)?
- What is the list’s long-term goal?
- How many times per month will you email your subscribers?
The number of emails you’ll send is the most important consideration. People will forget about you and report you as spam if you don’t send enough messages. People will unsubscribe if you send too many.
2–4 times a month is what I do. Naturally, life gets in the way from time to time, and I forget to send something. There are times, however, when I come across so many useful tips and resources that I want to share them with my subscribers on a more regular basis.
Also, think about how you’ll monetize your mailing list.
- Are you looking for a way to market affiliate products to your mailing list?
- In the future, will you be able to create and sell your own products?
- To increase display ad revenue, drive more traffic to your website.
Long-term, having an email list allows you to make money blogging. However, you must know what your ultimate goal is before you begin making a list.
Building a large list requires time and effort. It’s easier to stay motivated and focused if you know what you’re aiming for.
In addition, your subscribers signed up for your mailing list because you promised them useful and valuable content. If you are unable to do so in the long run, you risk disappointing your customers and damaging your business.
With that said, please take a few moments to answer the following questions. Before you start building your list, you should have a clear idea of what you want to achieve.
If you know what you want to accomplish, believe me when I say that it will be much easier to show determination and commitment to your efforts.
Step 3: Determine Which Email Service Provider You Want To Use.
Let’s move on to finding an email service provider now that you know the purpose of your email list.
“I’ll just send emails to my subscribers from my Gmail account,” you might be thinking right now.
However, here’s the rub:
Your free email provider won’t allow you to send bulk emails to your list. You’d not only be breaking email marketing opt-in laws, but you’d also be missing out on the tools you need to properly grow and manage your list.
Bloggers can choose from a number of free and paid email service providers.
So, which is the most suitable for your blog?
If you’re new to blogging, I recommend using MailerLite. It’s free, and I can’t say enough good things about it. I use it for this blog.
I used MailChimp for my first blog, and it was a complicated tool. I, on the other hand, was dissatisfied. Their dashboard is cluttered and disorganized. There are simply too many options to choose from, making it difficult to know where to begin.
MailerLite, on the other hand, is unique. I signed up in a matter of minutes and had my first email list up and running much sooner than I had anticipated.
MailerLite is a free tool for starting an email list. For up to 1,000 subscribers, they offer a generous free plan. MailerLite’s free version lets you automate email sequences to grow your blog. This is without a doubt my most favorite feature!
Automated emails, in my opinion, are an absolute necessity for any new blogger. They allow you to stay in touch with your readers without having to constantly send emails.
Step 4: Create An Opt-in Freebie
It’s time to start building your email list now that you’ve decided on an email service provider.
How do you get people to subscribe to an email list?
You can, of course, do offline marketing and get your friends and family to sign up as well. You can also inform your neighbors that you’ve just started an email list.
But, instead, you should encourage your blog visitors to register, right? Those are the people who care about what you’re saying.
The best way to get your readers to sign up is to give them something in exchange.
The Most Effective?
The most effective incentives target a specific problem or pain point for your audience. It’s usually full of quick, actionable advice that the reader can put into practice right away.
In a nutshell, an opt-in freebie should immediately make the reader’s life easier.
The most effective incentives are those for which people are willing to pay money. Isn’t it worth a few bucks if your incentive allows your readers to save a few hours of their time?
I’ll gladly sign up for a free worksheet if it saves me an entire day of work.
What Is The Best Way To Come Up With A Fantastic Freebie Idea?
Here are some places where you can get ideas:
- Find the most popular of your articles in the Google Analytics software Offer your readers a valuable content upgrade to convert this already-existing traffic.
- Look for most shared and commented on posts .
- Investigate your rivals. Get some ideas from freebies offered by other bloggers.
- Browse Facebook groups and discover what kinds of questions your target audience is asking.
What Kind Of Freebie Do You Want To Make?
Consider how you want to deliver a great freebie idea when you come up with one. A good example of a high-converting freebie is:
Select a format that best meets the requirements of your target audience. Consider creating an email course if you want to send out a long-form freebie. To send out 3–7 emails, for example, use MailerLite’s automation tool.
However, instead of a long-term win, I recommend a quick win. A checklist is something that your readers can immediately use and benefit from.
The goal is to be generous and give your readers something they truly need and want. It’s as simple as that. Share what you know to assist others.
What’s The Best Way To Make A Freebie?
Let’s take a look at how you can quickly make your freebie.
Many bloggers I know use Adobe Photoshop to create their freebies, but I’m terrible at it. Furthermore, the subscription is now quite costly.
Fortunately, any of the freebies we discussed above can be made using free, beginner-friendly tools.
Google Docs is where I make most of my e-books and other text-based freebies. Canva comes in handy when I want to add a few visual elements to a layout and give it a unique spin.
With canva, you don’t need to be a designer to come up with eye-catching freebies that your readers will enjoy.
Believe me when I say that as long as you provide a solution to a problem that your reader is having, they will sign up.
Step 5: Add Sign-up Forms To Your Blog.
You’ll need to promote your stunning freebie to as many people as possible once it’s completed.
What is the best way for your readers to subscribe to your newsletter?
To get people to sign up, you’ll need to know where to put your freebie on your blog. You’ll need MailerLite to do this.
Where should those forms be placed?
1: Use Your Blog Posts
The best place is within your blog article.
Make sure your opt-in is relevant to the content of your blog post. Your freebie should be a natural extension of your article and provide added value to your readers.
At the end of your article, you can also promote your freebie. You can use a content upgrade as a great call-to-action (CTA) to get your reader’s attention. You don’t want them to leave your blog after finishing your article!
2: Landing Pages
A dedicated landing page enters the picture at this point. It’s its own page where you can:
- Make a point of emphasizing the benefit it provides to your readers.
- The advantages of joining your mailing list should be highlighted.
- Make a sign-up form available.
A dedicated landing page is a great way to keep your audience’s attention on one thing: your offer. As a result, they typically convert better than opt-in forms embedded in your articles.
The conversion rate is significantly higher than my articles with opt-in forms for the incentive, despite the fact that the page does not receive as much traffic.
On your blog site, you can easily create a new WordPress page. Maintain a simple design and concentrate on the benefit your incentive provides.
Check to see if your WordPress theme includes a template if you want to create a stunning, professional landing page in seconds.
Step 6: Get People To Sign Up For Your Freebie By Driving Traffic To It.
It’s time to get some eyeballs on your opt-in form now that you’ve put it on your blog!
You may already be familiar with a few traffic tools, but the key is to employ them wisely. You don’t want to overextend yourself across all platforms, especially in the long run. That is not something you have time for.
You will see more consistent and long-term results if you plan your blog traffic strategy carefully and adhere to it strictly. And then your email list explodes!
Here are some traffic-related strategies to think about:
Promoting it on social media is the simplest and fastest way to get started.
Twitter, Facebook, and Instagram are all effective ways to increase website traffic.
Don’t be concerned if you don’t have a sizable social media following. Use these powerful traffic tools to learn more about your blog’s traffic.
Search Engine Optimization (SEO)
I recommend learning the fundamentals of search engine optimization (SEO) even if it sounds scary.
Don’t dismiss SEO because it doesn’t yield immediate results. Google’s free organic traffic is an excellent way to ensure that your traffic continues to grow over time.
If you’re unfamiliar with SEO for bloggers, check out our beginner’s guide!
Pinterest is a great platform for sharing your content upgrade.
Back in early 2019, I used Pinterest to more than double my blog traffic and income.
Since then, I’ve been obsessed with discovering the best Pinterest marketing strategies to help me grow my audience even more.
Consistency is the most important factor in achieving success on Pinterest. Daily, you must pin high-quality, relevant content.
Pinterest adores new and fresh content. If you are unable to publish new blog posts on a regular basis, make sure to create several new pin images each week.
Lastly, use a Pinterest scheduling tool to automate your pinning. I don’t have time to manually pin every day, but I’m aware that Pinterest favors accounts that are active. Tailwind is a tool that I use for automation.
Tailwind manages my pinning for me on autopilot and knows exactly when to publish my pins so that they reach the most people possible.
Instead of manually pinning for several hours each week, I plan my pins for the entire month ahead of time. It takes me only one hour!
If you haven’t tried Tailwind yet, you can do so for free.
Returning to your blog:
You can easily share your opt-in form and freebie on Pinterest after they’re live on your blog.
With Canva, create a lovely pin image and share it on Pinterest with a link to your blog.
Here are some pointers for creating a fantastic pin design:
- Pinners adore tall images, so make it vertical.
- A 2:3 aspect ratio and a 1,000 x 1,500 px image size is recommended by Pinterest.
- Image of good quality.
- Make a text overlay that emphasizes the advantage of reading your article or downloading your freebie.
- Use “I” and “my” in your text overlay to make it personal.
- Make your text readable by using clear, uncluttered fonts.
Step 7: Keep Track Of Your Progress And Analyze It.
Your work doesn’t end once your email list is created and automated.
Continuously improving your game is the secret sauce to successful email marketing and list building. You want to make sure your newsletters are working and being read by your subscribers.
So, once you’ve established a solid base of subscribers, you can begin looking for ways to boost your conversion rates.
- Use a reputable email service provider to avoid spam filters, and refrain from using spammy words in your emails.
- Create a compelling, value-driven email subject line that will entice recipients to open your message.
- Experiment with different days and times when sending your emails.
- Remove inactive subscribers from your list if they haven’t opened your emails in a while.
Thank you very much for reading this tutorial. I hope you found some useful information here to help you start and grow your own email list.
If your blog is new, I understand that email marketing can be intimidating and confusing. Even so, learning by doing is one of the most effective methods.
Once you master it, you’ll be able to quickly devise winning strategies and tactics for engaging your readers in a two-way dialogue.
Remember that building a list is all about connecting with and assisting your audience.
You want to establish a strong relationship with your visitors by providing valuable resources on a regular basis and establishing trust with your mailing list.
Your email list will assist you in increasing the amount of money you earn from your blog. The relationship you have with your subscribers will determine how much money you earn.
As a result, never abandon your subscribers or take long periods of time away from them. Keep things conversational while cultivating trust, being honest and transparent. Send out high-value emails with exclusive, relevant content, and pay attention to your audience.